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BEYOND DESIGN: CONVERSATION ON ARCHITECTURE AND BUSINESS

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Following his lecture in Novi Pazar on the topic Price Does (Not) Matter, Marko Matejić appeared as a guest in the second episode of the XYZ Podcast, alongside architect Irfan Halilagić, to discuss the theme Architecture – Hobby or Business?

In conversation with the podcast hosts – young architects from Novi Pazar – Marko shared his personal experience and the challenges he has faced while running an architectural studio over many years.

The podcast explores the moment when an architect stops being only a designer and becomes an entrepreneur, the point at which architecture is no longer approached solely as a creative discipline, but as a profession that requires responsibility, clear structure, standards, and careful planning of both resources and finances.

The discussion offers insight into the challenges, motivation, and realities of this transformation, highlighting the importance of maintaining a balance between creativity and professionalism, enthusiasm and market realities.

Full conversation is available at the link.